E-Commerce

A strong on-site search experience can become one of the biggest revenue drivers for your ecommerce store. Shoppers who search often have higher intent, stronger motivation, and a clear idea of what they want.  When your search system works well, conversions increase, and the...

Summary: Marketing automation helps ecommerce brands increase sales, speed up workflows, and create personalized customer journeys at scale. It removes repetitive tasks, improves targeting, and ensures buyers get the right message at the right time. Introduction Running an...

Choosing the right ecommerce search engine is one of the most important decisions you will make for your online store. Product discovery sits at the heart of every purchase journey.  If shoppers cannot find what they want, they leave. If the results feel irrelevant, they lose...

When shoppers find the right product quickly, they buy faster and leave happier. Improving your ecommerce search relevance is one of the most powerful ways to increase conversions.  The secret lies in understanding intent, strengthening product data, using AI, improving your...

Concise Summary To grow your ecommerce store in 2026, you need more than Google. Combine multiple search engines like Google, Amazon, Pinterest, and even your own internal site search to attract, engage, and convert shoppers. The strongest brands use external search engines...

Last year, Lumea Home, a mid-sized D2C home décor brand, entered Black Friday with hope — and a 40% off sale they thought would make history. They had the right products. The right ad budget. The right audience. Yet, by Cyber Monday, sales barely covered ad spend. Meanwhile,...